Experienced creative lead in award-winning marketing teams.
Thorough background in both fast-paced agency and in-house roles.
Proficient in Adobe Creative Suite, Graphic/Web Design and UX/UI.
NOW
Graphic Designer
MAY 24 - PRESENT | BRIGHTON, WEST SUSSEX
- Develop brand/corporate identities for various small businesses and start-ups.
- Design, build and manage WordPress websites including SEO implementation.
- Setup of web hosting, business email accounts and Google Analytics.
- Conduct consultations with clients on brand strategy and marketing goals.
- Design and manage email marketing campaigns.
2023
Freelance Designer
AUG 23 - MAY 24 | HORSHAM, WEST SUSSEX
- Develop brand/corporate identities for various small businesses and start-ups.
- Design, build and manage WordPress websites including SEO implementation.
- Setup of web hosting, business email accounts and Google Analytics.
- Conduct consultations with clients on brand strategy and marketing goals.
- Design and manage email marketing campaigns.
2022
Head of Creative
APR 22 - AUG 23 | FRIMLEY, BERKSHIRE
- Brand guardian for the NI visual identity and all things relating to marketing creative.
- Established in-depth brand guidelines to help strengthen identity across all channels.
- Outlined and implemented creative output opportunities across B2B and B2C.
- Package design for all existing and new product launches.
- Designed, built and managed all email campaigns for customers and stockists.
- Provided multi-purpose visual content for a large social media following.
- Led Feefo integration and helped establish a 5-star product and service rating.
- Prepared all marketing material for major annual shows and trade events.
2016
Head of Creative
APR 16 - APR 22 | GUILDFORD, SURREY
- Creative lead responsible for defining and implementing the brand direction.
- Managed a small team of creatives and marketing executives.
- UI & UX-focused CRO for digital lead-gen and recruitment products.
- Multi-channel outputs that reflect a consistent brand message, tone and visual identity.
- Devised bespoke marketing strategies for the firms’ 450+ nationwide lawyers.
- Brand identity, user journeys, wireframe prototyping and high-fidelity UI design.
- Designed and managed all internal and external email marketing campaigns.
- Worked closely with Business Development, Recruitment and Compliance departments.
- Implemented third-party chatbot applications targeting recruitment landing pages.
- Managed the integration and process of Trustpilot to build up service reviews.
- Produced large-scale pitch decks for investment rounds.
2012
Digital Graphic Designer
MAR 12 - APR 16 | WOKINGHAM, BERKSHIRE
- Developed visually appealing and cohesive designs for web and print.
- Generated creative concepts for client pitches and marketing campaigns.
- Established long-term client relationships acting as the primary contact.
Toolkit